Health Awareness - Heart Attack Survey

Age:                                             

Gender (please tick appropiate):   Male              Female

Please tick the relevant boxes:

1.       How aware are you of the symptoms of a heart attack?

      Very

      I’m aware of some

      Vaguely

      Not at all aware

2.       Do you have any family history of heart problems?

                     Yes

                     No

3.       Have you ever experienced any cardiac problems?

      Yes

      No

4.       Do you know of someone that has suffered from a heart attack?

      Yes

      No

5.       Do you know how to respond in a situation involving a heart attack?

      Yes

      No

6.       Are you aware of the organisations that are specialists in heart disease and heart attack?

      Yes

      No

7.       Are you aware of lifestyle habits that can lead to heart disease?

     Yes

The awareness of heart disease is the primary intention of the PSB it outlines the symptoms and addresses the need to act fast in order to save a persons life. This Survey will allow me to gage the relevance of this PSB and address anything that people don't necessasarily understand about a heart attack. However I am only doing a small sample of ten people and it's an oppertunity sample; I am hopeing that this small sample will give me a picture of some sort (a small picture none-the-less). However the sample age is of the target audience and is therefore relevant to my advert. The sample consisted of five male participants and five male participants.

The most interesting findings of the collated data were:

• 4 in 5 females stated that they were 'very' aware of the symptoms that accompany a heart attack. In comparison to only 1 in 5 males that claimed to be 'very' aware of the symptoms that accompany a heart attack.
• 8 of 10 of the participants stated that they know someone that has suffered a heart attack
• Interestingly 5 of 5 females stated that there was a family history of heart problems in the family. Only 2 of 5 males stated that there was a family history of heart problems.

In conclusion, Perhaps I should have sampled a larger group of people in order to gather a deeper appreciation for the general population, and where they stand in relation to heart disease. Overall, i'm pleased with the way the surveys went. The data I have collected has influenced me to ensure that the symptoms of a heart attack are included in my PSB advert; as my primary audience (males) appeared to be alot less clued up about that aspect than the women, with only 1 in 5 claiming to be 'very' aware of the symptoms.